ByFood is Japan's comprehensive food platform, offering a range of experiences that allow users to explore Japanese cuisine through food tours, cooking classes, dining experiences, and tastings. It also provides a service for restaurant reservations, including options for securing a spot at exclusive, Michelin-starred restaurants or more casual eateries. Additionally, ByFood features an online shop for gourmet products, delivering authentic Japanese food items directly to customers' homes. The website includes educational content on Japanese food culture and provides options for virtual food experiences and personalized food itinerary planning with their VIP Gourmet Concierge service.