MCANISM Campaigns
Audible DACH

Audible DACH

Retail
Books & Stationery
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DESCRIPTION

Event definitions The “Free Trial” event is registered when a user successfully registers for a Free Trial on Audible. The “Subscription After Trial” event is registered when a user who registered for a Free Trial continues with a paid subscription once the trial period ends. The “Direct Subscription” event is registered When a user who previously registered for a Free Trial but did not convert at the time, later subscribes to a paid service. When a former paid subscriber reactivates their paid Audible subscription. When a direct promotion (fixed price for a certain period) is offered. Event validation process Free Trial Event Validation All Free Trial events recorded by Target Circle are sent for validation to Audible 31 days after the end of the calendar month in which the events occurred, via CSV. Subscription After Trial & Direct Subscription Validation Due to the high percentage (~60%) of direct debit payments, Audible allows for up to three debit attempts (one every 30 days) before finalizing the subscription status. As a result, the timeline for validation is as follows: Subscription After Trial : Audible sends the approved Subscription After Trial events to Target Circle 123 days after the end of the calendar month in which the related Free Trial events were initially recorded. Direct Subscription : All Direct Subscription events recorded by Target Circle are sent for validation to Audible 93 days after the end of the calendar month in which the events occurred, via CSV. Rejection reasons (for Subscription After Trial and Direct Subscription events) The event will be rejected if: The user opts for a credit card payment but does not complete the payment process due to a failed 3DS (Three-Domain Secure) authentication. The user attempts to subscribe using a stolen credit card. The user chooses direct debit as a payment method, and Audible is unable to charge the bank account after three failed attempts (one attempt every 30 days).

TERMS AND CONDITIONS

No SEM, No Adult

PRICING

TypeCountriesDevice groupsEvent IDPayout
leadGlobalAndroid, iOS, DesktopFree Trial0.00 EUR
saleGlobalAndroid, iOS, DesktopSubscription After Trial0.00 EUR
saleGlobalAndroid, iOS, DesktopDirect Subscription0.00 EUR

DETAILS

Advertiser

MCANISM

Countries

Austria, Switzerland, and 1 more

Start Date

23 March 2026

End Date

Hopefully never.

TRACKING

Deeplinking

Disabled

Cookie expiration

30 days

ADVERTISEMENTS

TypeCount
Text Links18
Banners173
Feeds0
Rich Media0
Vouchers0
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